Ma'am, just a minute. - Yes.
Ma'am, sorry to say this, but this is not fair.
Ma'am, I've spent a week preparing this presentation.
I did a lot of research and collected ideas
on ways to boost sales of Rajnandini saris.
But ma'am, you asked Anu to make the presentation.
Don't worry, Mayur. Your hard work won't go to waste.
How can it not go to waste, ma'am? Anu will give the presentation.
But she won't be able to give it.
I mean, you know that her presentation skills are zero.
Then, why did you ask her to give the presentation?
Mayur, have you ever played chess? - Yes, ma'am.
Then, you must know that the pawns are used first.
When they die, the queen, the knight, and the rook...
I mean, all the powerful pieces are brought out to play.
So, Anu is also a pawn in today's presentation.
When she fails,
you swoop in, show your talent and take all the credit.
Thank you, ma'am!
Mr Sharma is so absent-minded.
He forgot his lunch box.
I'll have to go and give him his lunch box.
Or else, he'll be hungry all day.
Rajni!
Rajni! Rajni, wait.
Listen.
Look after my house. I'll go and give Mr Sharma his lunch box. Okay?
Are you really asking me to keep an eye on your house?
Do I look like your servant?
What are you saying, Rajni?
You're not just my neighbour, you're my friend as well.
You've been such a good friend, Pushpa!
You humiliated me publicly by rejecting my nephew's proposal.
You humiliated us in front of so many people!
Listen, Rajni. Let sleeping dogs lie.
I've forgotten about what happened. You should do the same.
But I can't forget it.
If your daughter liked that middle-aged Aryavardhan,
why did you involve my innocent Bipin?
What do you mean by 'your daughter'?
You used to say
that Simran and Anu are like your two eyes.
There's no difference between them.
You're blaming the one whom you considered your daughter.
Yes, I used to consider her as my daughter.
That's why I wanted to make her my daughter-in-law.
But you ruined everything because of Aryavardhan.
Enough is enough. Not a word more.
Or else, what will you do? Tell me.
Look, Rajni. You know what I can do.
I will speak up. What will you do? Tell me.
Stop it. Don't make me go there. - Okay. Go on!
You'll see. - What will you do?
Rajni!
What will you do? - Mom! Mom!
What happened? - Why are you both fighting?
I'm not interested. She's annoying me. Make her understand.
I don't want to talk to her.
She is the one who messed with me.
Mark my words, Pushpa.
You'll be ruined one day because of Aryavardhan.
Do you understand? - Fine! We'll see.
Yes, we will see!
Good morning, Anu!
Good morning, sir!
Are you very busy?
Yes, sir. Actually, Meera asked me to give
a presentation for Rajnandini Saris in some time.
Are you going to give that presentation?
Yes, sir. I'm preparing for it.
'Did Meera give Anu this task on purpose'
'so that she would get insulted?'
'No. I'm sure Anu will give an impressive presentation.'
Mrs Sharma! It's you!
Greetings!
Thank you for gracing my humble shop with your presence!
Mrs Sharma, what are you looking at?
This is your shop. You can come here whenever you want.
I just asked that for the formality.
What made you come here? - Actually, Mr Sharma forgot his lunch box.
So, I came to give him lunch.
Come on, Mr Sharma.
Mrs Sharma, why did you bother?
You could've called me up. I would've ordered lunch for him.
No, sir. There's no need for that.
You must be hungry. Go and have lunch.
No. There are customers. I'll have it later.
Mr Sharma, your servant is at your service.
I'll show them the saris. You go and have lunch.
'Rajni said we'd be ruined because of Aryavardhan.'
'But here, the case seems to be the opposite!'
Go on! Mrs Sharma is waiting. Go.
Keval, show them the new stock.
Your boss's attitude has completely changed.
The credit goes to Aryavardhan.
A little bit of credit goes to Anu as well.
If Anu hadn't been such a good employee of his company,
would any of this have happened? - That's right.
Who is calling?
Oh! She'll live a long life. It's Anu's call. - Yes.
Yes, dear. - Hello, Anu!
Mom!
Mom, what are you doing at the shop?
Your dad forgot his lunch at home.
So, I came here to give it to him. - Okay.
Anu, why do you sound stressed?
Dad, I need to give a very important presentation today.
A 'press station'!
It's not 'press station', mom. It's 'presentation'.
Dad, it's about Rajnandini Saris.
Okay. So, what's the problem?
Follow your dad's footsteps, wear the sari and give the presentation.
Show it to them.
No, dad. It's not about styling.
It's a presentation to improve the business graph.
But don't the 'giraffes' live in the jungle?
No... - No, Pushpa. She's talking about graphs.
It means how to increase sales.
Exactly! You're absolutely right, dad. But...
Dad, I don't understand what to say and how to do it.
That's why I called you. Please give me some ideas.
Anu, I don't know much about it.
But I can tell you one thing.
For every Indian woman, a sari is not just a 5-metre cloth.
It's a feeling for her.
It connects her feelings with her existence.
Dear, when a girl wears a sari for the first time,
she dreams about how she'll be when she grows up.
And when a girl wears a sari for the first time,
it's her mother's sari.
So, she doesn't just learn to drape a sari from her mother.
She bonds with her mother
and learns how to build relationships with others.
Anu, just ask for the Goddess' blessing and dive in.
I'm sure you'll get a good idea.
Thank you, Dad! Thank you so much!
I also need your blessings.
May you succeed!
Come on. Let's eat. - Yes.
Ma'am, you've been called for the presentation.
Okay. - Okay.
Please come in! Please be seated! Yeah.
For the past 20 years,
we've been investing in Rajnandini Saris.
But the sales graph has been declining for the past few years.
Yes, but we have high expectations from today's presentation.
By the way, who's giving it?
May I come in, ma'am?
Please come in!
She's Anu Sharma. She'll give today's presentation.
Anu has given our company some amazing ideas.
Today, Anu will prove that those ideas weren't flukes.
In fact, Anu really understand this business.
Should we start the presentation?
Yes, ma'am.
Anu, we don't have all day. Who are you waiting for?
Ma'am, I...
Hello, everyone! - Hello, sir!
Thanks for coming! Please be seated!
Meera, whom did you appoint to make the presentation?
She is not even saying a word.
Anu, if you haven't prepared it, please tell me and leave.
I'll ask someone else to give the presentation.
Meera.
Anu...
I trust you.
You can take your time.
'New dress from the old saris!'
'Yes, sir. The world has learnt the art of recycling recently.'
'But we, who belong to the middle-class,'
'learnt this art ages ago.'
'We recycle everything in our house.'
'When mom's saris get old,'
'we get them stitched and make new dresses.'
'When the dresses get old, we turn them into stoles.'
'When the stoles get old, we turn them into handkerchiefs.'
I don't think today's presentation is going to happen.
Sir, just give me a minute.
Don't waste everyone's time.
If you don't have any idea... - I have an idea, ma'am.
People like me, who belong to the middle-class, don't have much
except for ideas.
We lack money.
We lack everything.
We lack luxuries.
How do we fulfil all these shortcomings?
That's why we don't lack one thing in life. And that is ideas.
As you all know, Rajnandini Saris is a very old brand.
It's been sold for years, and its value... - We know about its value.
Tell us how its value will increase.
Sorry to interrupt you, sir.
But I'm not talking about the value that you're talking about.
I know that you value money.
And I value emotions.
What do you mean? - I mean, sir,
a majority of customers of Rajnandini Saris
are middle-aged women.
But if we want to increase sales,
we need to target girls belonging to the younger generation.
You know, when I was a kid,
I used to steal saris from my mom's cupboard and wear them.
I think not just me, but every girl in India, has done the same.
Because for Indian girls,
a sari is not just a five-meter-long piece of cloth.
Instead, it's a feeling.
It's a relationship. It's a dream.
When a girl learns to drape a sari from her mom,
she learns to build relationships as well.
She wants to become like her mom.
And it's not just about print or design, it's a life lesson.
Because a sari is not just a piece of cloth.
Rather, it's her heritage. It's her culture and values.
That girl's fragrance resides in it.
Her values, her affection, her blessings,
and everything else becomes a part of that sari.
That's why we don't let a sari get old, even if it's old.
We don't discard it even if it's torn.
Moreover, even when it gets outdated,
we don't let anyone throw it away.
Do you all know what we do with those saris?
What do you do? - We recycle them, sir.
We get new dresses and suits made from old saris.
So, that we can always keep what it represents intact.
So, sir, why don't we apply the same idea to Rajnandini Saris?
Can you explain all this in detail to us? - Sure, sir.
I think we should remind people of the thing that they have forgotten.
That a sari is not just a piece of cloth.
It's a lot more than that.
So, how will we do this?
Sir, as far as I can understand,
the sales of Rajnandini Saris are declining,
because middle-class women can only wear these saris
on one or two special occasions.
After that, these saris are left in the closets.
So while selling the saris, if we offer our customers
that after a few years of buying the saris,
we will turn those saris into new dresses free of cost,
then it will be worth their money.
And then I am sure, sir, no one will hesitate before buying the saris.
We can target mother and daughter, I mean, two generations at a time.
What a stupid idea!
I think it's a great idea.
Meera, targeting two generations at a time...
I think it's a brilliant idea.
Along with the present generations,
we can create buzz for our product for the future generations as well.
Wow! This is called a strategy.
Very good, Anu! You have directly touched the sentiments.
Anu, where did you get such a brilliant idea from?
I got this brilliant idea from my mom's 'roti ka chivda'.
What do you mean?
When we, middle-class people, have leftover 'rotis' at home,
my mom crushes them so that they don't go to waste.
Then, she adds spices to it and makes 'chivda' out of it.
That enhances its taste, and it doesn't get wasted.
So, I learnt from there that we can recycle old things
and increase their value.
This is good in theory. But how will it be possible practically?
I think Meera is right.
It's a good idea. But how will we apply it practically?
The one who gave this idea
should give an idea of its practical implementation, too.
Aryavardhan, you are in good health.
But I have diabetes.
So, it's time for me to take my tablets.
Oh, I can understand.
We will have the remaining presentation after lunch.
Anu, be prepared.
Yes, sir.
Please join us for lunch. Come.
'I can't let sir's trust be broken.'
'I need to come up with a plan soon.'
What happened? Why aren't you eating?
Pushpa, I am worried about Anu.
I wonder how her presentation went.
Yes, Anu. - Hey!
Hello! - Yes, Anu. How was your presentation?
It was great, dad.
But there is one more problem. - What is it?
After lunch, I'll have to explain how to implement my idea.
Dad, please give me another idea.
Oh, tamarind and mint chutney!
I will teach you how to make it. Soak the tamarinds... - Pushpa!
Look around.
Every day, the way you butcher the English language
makes me forget what I know... - Oh, Gopal!
You had a scheme.
Buying a sari worth 3,000 would get us a coupon,
and we could buy another sari using that coupan.
Do you have that scheme?
Yes, I do. Please sit. I will explain it to you.
I'll be right with you.
Okay, Anu, listen. I want to tell you that...
Dad, I got an idea.
What is it? - The coupon idea.
What do you mean? - I will tell you about it in the evening.
Thank you! Thank you so much, dad!
Anu, tell me. How will we implement this idea?
'It's easy to give an abstract idea.'
'A good idea is not something that can be discussed.'
'It's something that can be implemented.'
Sir, it's very simple.
We will give a coupon to every customer who buys a sari.
Whenever they come to our store with a coupon and a sari,
we will give them a new dress made from the same old sari.
What if the coupon is lost?
Ma'am, the answer to that question is not in our heads,
but in our hands.
I mean, our phones.
When India is becoming digital, why should Rajnandini Saris lag behind?
We will send everyone the coupons digitally.
So that they can be scanned and redeemed easily.
Just like people buy vegetables and pay bills by scanning a QR code.
It will be as easy as that.
You all know that a daughter and a mother bond over saris.
Similarly, we will bond with our customers using the coupons.
A bond of trust and memories that last generations.
Wow!
This is a tag line.
With Rajnandini Saris, build trust that last generations!
We are really very happy with your idea.
And this will increase our sales.
We will have to do a survey before implementing this.
I think the one who gave this idea will do the survey as well.
Right?
Meera, this proves
that all her ideas were not just lucky guesses.
They were not flukes.
She is a very talented girl.
She is a machine of unique ideas.