1
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[theme music playing]

2
00:00:53,360 --> 00:00:55,760
[theme music continues]

3
00:01:19,120 --> 00:01:21,480
[theme music fading]

4
00:01:28,120 --> 00:01:31,960
Sharks, in 2017, we realised

5
00:01:32,160 --> 00:01:33,560
we had done something smashing!

6
00:01:33,640 --> 00:01:35,880
[unanimous laughter]

7
00:01:36,200 --> 00:01:37,800
It was so smashing

8
00:01:38,160 --> 00:01:42,040
that we left behind
a magnificent life in the US,

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00:01:42,360 --> 00:01:44,080
a great job in IBM,

10
00:01:44,200 --> 00:01:47,240
a green card that awaited us,
and everything else.

11
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We came to India
to change the world with our dream.

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00:01:53,680 --> 00:01:57,560
You must be wondering
what problem it is that we solved.

13
00:01:57,880 --> 00:02:01,760
We converted children's games
into learning apps.

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00:02:02,000 --> 00:02:05,560
We gamified studies

15
00:02:05,640 --> 00:02:08,400
and launched many such apps
in the market.

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00:02:09,520 --> 00:02:11,160
Presenting GunjanApps.

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00:02:11,320 --> 00:02:13,680
[pleasant music playing]

18
00:02:16,840 --> 00:02:18,680
Greetings, I am Sourav Gupta.

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00:02:36,720 --> 00:02:38,640
worksheets, and other
similar learning activities

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00:02:38,720 --> 00:02:41,760
by way of games in a fun
and interesting manner.

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00:02:42,560 --> 00:02:46,440
When I was looking
for such learning apps for my son,

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I learnt that there are no such
learning apps in the market.

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The ones that were there
had very costly subscriptions.

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You also needed the internet
to run them.

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That's when we decided to make apps

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that would run
on all the smartphones in the world.

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They are completely offline,

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and the best part,
absolutely free of charge!

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Wow!

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00:03:18,280 --> 00:03:19,080
Wow!

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to every child in the world.

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And for this reason,

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our ask is Rs. 2.5 crores
in exchange for 1% equity.

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00:03:41,840 --> 00:03:43,320
[coughs and clears throat]

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00:03:43,640 --> 00:03:47,040
Come, let's make GunjanApps
the companion of every child.

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00:03:48,760 --> 00:03:51,120
- I hope you know
you've come on Shark Tank. - Yes.

37
00:03:51,200 --> 00:03:53,560
- This is Shark Tank India.
- India, yes.

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Not the US one.

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Sir, this is just as good
as the US one!

40
00:03:57,760 --> 00:04:00,760
- Whoa! Good answer.
- No, this feels better.

41
00:04:01,840 --> 00:04:03,400
- Sourav and Gunjan, good.
- Yes.

42
00:04:03,520 --> 00:04:05,160
- Welcome to Shark Tank.
- Thank you.

43
00:04:13,200 --> 00:04:14,960
- of Kolkata.
- Nice.

44
00:04:15,040 --> 00:04:17,960
I did my engineering over there.

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I was offered a placement
in L&T, Mumbai,

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as a software engineer.

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I worked here for some time
and then I was transferred to Pune.

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I went to the US from there
and lived there for four years.

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00:04:28,640 --> 00:04:31,480
I realised we should
do something of our own.

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00:04:31,560 --> 00:04:33,040
I was keen on it since childhood.

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00:04:33,400 --> 00:04:35,240
My family has a background
in business.

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00:04:35,320 --> 00:04:39,560
I've worked with my dad in the shop
as well as the warehouse.

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00:04:39,640 --> 00:04:41,000
Gunjan, tell us your story.

54
00:04:41,120 --> 00:04:44,840
- I hail from a small city in UP
called Lalitpur. - Wow!

55
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I did my engineering from
University of Rajasthan, Jaipur.

56
00:04:48,240 --> 00:04:53,320
After that, I thought of
learning a new technology.

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00:04:53,440 --> 00:04:55,640
When Android was just launched,

58
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I did a six-month course on it
from Pune.

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00:04:58,480 --> 00:04:59,880
Do you have kids?

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00:05:00,000 --> 00:05:03,600
Our kid is the one
who gave us this business idea.

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00:05:03,680 --> 00:05:04,960
Tell us about it.

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00:05:05,040 --> 00:05:06,800
What happened was
that we were in the US.

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Our son had just been born
and was around 1.5 years.

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She was attending a girl's party.

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00:05:14,440 --> 00:05:16,840
- Girl's party!
- What's a girl's party?

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00:05:16,920 --> 00:05:18,360
A few girls had organised a party.

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00:05:18,480 --> 00:05:19,920
[laughs]

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00:05:20,560 --> 00:05:22,040
- Men not allowed.
- Yes.

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00:05:22,120 --> 00:05:25,280
I was getting bored at home.

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00:05:25,400 --> 00:05:28,680
I had to babysit my son
at that time.

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I called my friend and said,

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00:05:30,840 --> 00:05:34,320
"Your wife has also gone to
the party. Let's get plastered."

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00:05:34,480 --> 00:05:36,680
- Plastered!
- [hysterical laughter]

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00:05:37,000 --> 00:05:39,600
My friend said,
"What do we do with him?"

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00:05:39,680 --> 00:05:41,840
[hysterical laughter]

76
00:05:43,640 --> 00:05:45,040
"What do we do with him?"

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00:05:45,640 --> 00:05:47,240
There's nothing to worry about.

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00:05:47,320 --> 00:05:50,200
Let's switch on the TV
and leave him here and we...

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You've very entertaining.

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00:05:53,040 --> 00:05:54,560
"What do we do with him?"

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00:05:55,200 --> 00:05:57,160
No, it happens.

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We sat him down by the TV.

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We said let's play
some nursery rhymes.

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00:06:01,600 --> 00:06:03,640
The autoplay feature was on.

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00:06:03,720 --> 00:06:04,880
- Poor guy.
- He was watching rhymes.

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We were sitting and chatting.

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My friend said to me,

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"You have taught him
the English alphabet and numbers!"

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00:06:11,800 --> 00:06:13,080
"He's too little."

90
00:06:13,640 --> 00:06:15,320
I said, "No, I didn't teach him
any of it.'"

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00:06:15,400 --> 00:06:17,560
[Sharks laugh]

92
00:06:17,640 --> 00:06:19,560
I asked my friend
to replay the video.

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He replayed the video.

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00:06:21,360 --> 00:06:25,720
My son was able
to recognise numbers. "2! 3!"

95
00:06:27,120 --> 00:06:28,680
But we had not taught him anything!

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He could also identify colours.

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00:06:32,120 --> 00:06:35,160
I felt proud at that moment.
I said, "Saw that!"

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00:06:35,240 --> 00:06:36,560
My son!

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00:06:36,680 --> 00:06:38,680
[Sharks laugh]

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00:06:45,600 --> 00:06:47,960
She returned home around midnight.

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00:06:48,040 --> 00:06:50,200
My first question to her was,

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00:06:50,320 --> 00:06:53,600
"When did you teach our son
the alphabet and numbers?"

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00:06:53,880 --> 00:06:55,640
She said, "It wasn't me."

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00:06:56,240 --> 00:06:58,560
We were both shocked
as to how it happened.

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Then she said

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that she was working on a POC

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in which she had developed
a very simple app for the alphabet.

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00:07:06,560 --> 00:07:08,800
- That's right.
- He learnt by tapping the screen.

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00:07:09,680 --> 00:07:11,280
That was our eureka moment.

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00:07:12,280 --> 00:07:14,640
- That we'd done something smashing.
- We'd smashed it!

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00:07:14,720 --> 00:07:18,920
The problem of a child learning
without the help of parents...

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If my son can do it, then all
the children in the world can too.

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00:07:23,280 --> 00:07:27,600
As a test, we launched the app
the way it was.

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00:07:34,360 --> 00:07:36,640
- This guy is interesting.
- Very interesting!

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Do invite me over
if you ever host a boy's party.

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00:07:38,960 --> 00:07:41,160
[Sharks laugh]

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00:07:43,040 --> 00:07:45,840
Okay. Sir, we have many apps.
There's a lot of variety.

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There's maths and colouring books.

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Let me show you an app...

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I'll show you the app
from where my son learnt numbers.

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00:07:53,280 --> 00:07:55,280
Although it isn't that interactive.

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'Hello, I am Binny.'

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00:07:58,360 --> 00:08:00,440
'Let's have fun with numbers.'

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00:08:00,520 --> 00:08:01,400
So cute!

125
00:08:01,520 --> 00:08:03,840
It's so simple
that even a 1.5-year-old kid

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00:08:03,920 --> 00:08:05,240
can learn on this app.

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00:08:05,320 --> 00:08:07,600
- They just have to tap the numbers.
- Yes.

128
00:08:08,440 --> 00:08:11,840
'3! 7! 6!'

129
00:08:14,600 --> 00:08:15,880
As a parent,

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00:08:19,080 --> 00:08:21,920
especially at a young age?
What are your thoughts?

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00:08:22,000 --> 00:08:23,960
Number one,

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00:08:24,040 --> 00:08:28,120
Covid has substantially increased
the screen time of kids.

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00:08:28,400 --> 00:08:29,280
Yes.

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00:08:30,080 --> 00:08:32,080
For instance, before Covid,

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kids used to have a screen time
of 9 minutes on average.

136
00:08:35,200 --> 00:08:37,640
- Per day. - Per day and per child,
it used to be 9 minutes.

137
00:08:37,680 --> 00:08:38,800
Depends on the age.

138
00:08:38,880 --> 00:08:41,320
You could say for ages
2 through 10 years.

139
00:08:42,680 --> 00:08:46,000
During Covid,
this increased to 60 minutes.

140
00:08:47,720 --> 00:08:50,520
Mostly because of online classes
and all those things.

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00:08:50,600 --> 00:08:53,080
According to reports,

142
00:08:53,160 --> 00:08:56,320
this is not coming down
even though schools have reopened.

143
00:08:56,400 --> 00:08:58,840
Yes, it has come down
from 60 minutes to 45 minutes.

144
00:08:58,960 --> 00:09:01,760
But it's not like it has gone back
to the previous time of 9 minutes.

145
00:09:01,840 --> 00:09:02,680
Got it.

146
00:09:02,920 --> 00:09:07,040
Our goal is to provide
quality screen time.

147
00:09:07,160 --> 00:09:09,000
I completely disagree.

148
00:09:17,040 --> 00:09:19,800
I didn't find them
to be educational.

149
00:09:21,280 --> 00:09:23,480
And they are so addictive

150
00:09:23,560 --> 00:09:26,040
that the child gets engrossed,

151
00:09:26,120 --> 00:09:28,760
and he will keep doing it over
and over again. The learning ends.

152
00:09:28,840 --> 00:09:31,120
- Then they're just...
- You can't call it addictive.

153
00:09:32,680 --> 00:09:35,840
If the child has nothing to do,
he will always ask for a phone.

154
00:09:35,960 --> 00:09:37,720
If you're giving him the device,

155
00:09:37,800 --> 00:09:42,000
instead of watching something silly,
he can learn something meaningful.

156
00:09:42,280 --> 00:09:44,360
[intense music playing]

157
00:09:44,800 --> 00:09:47,160
We showed you just one game.

158
00:09:47,320 --> 00:09:49,400
We have 40 such games.

159
00:09:49,480 --> 00:09:52,280
The number one game
is the math game.

160
00:09:57,920 --> 00:10:00,560
it wouldn't have had
3 lakh positive reviews.

161
00:10:13,080 --> 00:10:14,800
It has become a habit.

162
00:10:14,880 --> 00:10:16,440
- I agree with you on that.
- Although Covid is to blame.

163
00:10:16,520 --> 00:10:17,960
I agree.

164
00:10:18,040 --> 00:10:19,160
It's unavoidable.

165
00:10:19,400 --> 00:10:22,880
Sourav, the way you presented
these apps today

166
00:10:23,160 --> 00:10:26,400
was as though you had invented
something revolutionary.

167
00:10:28,840 --> 00:10:30,680
Have you heard of ABCmouse?

168
00:10:30,760 --> 00:10:32,240
- Yes.
- You've lived in the US.

169
00:10:32,360 --> 00:10:33,880
- It's a big company.
- Yes, it is.

170
00:10:34,000 --> 00:10:38,360
You have copied apps like ABCmouse
and made them available for free.

171
00:10:41,040 --> 00:10:43,320
- Have you heard of Kiddopia?
- Yes.

172
00:10:43,400 --> 00:10:45,320
- It was made in India.
- Yes.

173
00:10:45,400 --> 00:10:48,800
It's a premium app just like yours.
Exactly what you showed us.

174
00:10:48,880 --> 00:10:51,040
[intense music playing]

175
00:10:51,120 --> 00:10:53,240
Have you heard of AppyStore?

176
00:10:53,320 --> 00:10:54,080
- Yes, sir.
- Yes.

177
00:10:54,160 --> 00:10:55,880
Did you know that I made it?

178
00:10:55,960 --> 00:10:56,920
- No?
- No, I didn't know.

179
00:10:57,040 --> 00:10:58,600
You should have done your research.

180
00:11:00,120 --> 00:11:01,480
Let me tell you a few things.

181
00:11:01,560 --> 00:11:04,600
You mentioned that
we've copied ABCmouse.

182
00:11:04,680 --> 00:11:07,680
- That's not true.
- You took inspiration from it.

183
00:11:07,760 --> 00:11:09,080
- No...
- Not inspiration either.

184
00:11:09,160 --> 00:11:11,320
It doesn't have the modules
that we do.

185
00:11:11,400 --> 00:11:13,120
Doesn't Kiddopia have these games
and modules?

186
00:11:13,200 --> 00:11:14,960
- No, sir.
- Meet me outside.

187
00:11:15,040 --> 00:11:17,880
My five-year-old daughter
spends a lot of time on Kiddopia.

188
00:11:17,960 --> 00:11:19,720
AppyStore has exactly this!

189
00:11:19,840 --> 00:11:22,120
It will be as clear as day!

190
00:11:24,640 --> 00:11:29,440
Leave that aside. How could you say
that there was nothing back then?

191
00:11:29,560 --> 00:11:31,320
ABCmouse was available on iOS.

192
00:11:31,440 --> 00:11:32,760
Their presence on Android...

193
00:11:32,880 --> 00:11:35,560
It's because iOS runs
in the US market.

194
00:11:35,680 --> 00:11:37,680
[intense music playing]

195
00:11:37,800 --> 00:11:39,480
Don't... Don't confuse the issue.

196
00:11:39,560 --> 00:11:42,240
Yes, but there was nothing
available for Android.

197
00:11:42,400 --> 00:11:44,720
- Android...
- You didn't specify Android.

198
00:11:44,840 --> 00:11:47,360
[intense music playing]

199
00:11:47,760 --> 00:11:49,600
- Let's forget it.
- Okay, I accept that.

200
00:11:51,520 --> 00:11:55,360
Tell me your business model
and your revenue.

201
00:11:55,440 --> 00:11:57,880
Also tell me about your team.

202
00:11:57,960 --> 00:12:00,720
Our revenue is generated
through three streams.

203
00:12:00,880 --> 00:12:02,040
The first is ads,

204
00:12:06,840 --> 00:12:08,960
Ads generate around 96% revenue.

205
00:12:21,320 --> 00:12:22,400
What's your total revenue?

206
00:12:22,480 --> 00:12:24,560
It was Rs. 24 crores last year.

207
00:12:24,960 --> 00:12:25,760
Wow!

208
00:12:25,840 --> 00:12:26,880
This year?

209
00:12:26,960 --> 00:12:29,760
We have made Rs. 8.5 crores
in five months this year.

210
00:12:30,360 --> 00:12:31,560
It's declining.

211
00:12:31,640 --> 00:12:34,360
- It is declining
and that has its reasons. - Hmm.

212
00:12:34,680 --> 00:12:35,960
What was last month's figure?

213
00:12:36,040 --> 00:12:39,360
We did Rs. 1.45 crores last month.

214
00:12:39,440 --> 00:12:40,840
- Covid has ended.
- Covid has ended...

215
00:12:40,920 --> 00:12:42,720
- So, screen time has reduced.
- That's what it is.

216
00:12:42,840 --> 00:12:45,080
[intense music playing]

217
00:12:45,200 --> 00:12:47,040
How much was
it prior to Rs. 24 crores?

218
00:12:47,240 --> 00:12:48,560
Rs. 14.7 crores.

219
00:12:48,640 --> 00:12:50,600
Alright. I'll assume
it's Rs. 18 crore this year.

220
00:12:50,680 --> 00:12:52,760
How much profit
did you generate last year?

221
00:12:52,880 --> 00:12:55,880
Our gross last year was 95%.

222
00:12:56,680 --> 00:12:58,680
Our EBITDA was Rs. 21 crore.

223
00:13:09,600 --> 00:13:11,800
- Is the profit percentage on
the same lines this year? - Yes.

224
00:13:11,880 --> 00:13:14,840
- Is there a team other than
the two of you? - Yes, there is.

225
00:13:14,960 --> 00:13:16,400
We are 32 actually.

226
00:13:16,480 --> 00:13:17,440
- 32.
- 32 people.

227
00:13:17,520 --> 00:13:19,960
What are their monthly
and yearly salaries?

228
00:13:20,080 --> 00:13:21,760
If I exclude us,

229
00:13:21,840 --> 00:13:26,080
we pay about Rs. 7.5 to 8 lakhs
in salaries.

230
00:13:26,160 --> 00:13:28,880
You have hired 32 people
for Rs. 8 lakhs a month.

231
00:13:28,960 --> 00:13:29,840
Yes, sir.

232
00:13:29,920 --> 00:13:31,800
- Where is this?
- Kolkata, sir.

233
00:13:31,880 --> 00:13:33,280
Gosh. Lovely.

234
00:13:33,640 --> 00:13:35,920
[intense music playing]

235
00:13:37,240 --> 00:13:41,320
Ignoring the debate that happened,
I'd like to congratulate you

236
00:13:41,440 --> 00:13:43,520
for establishing a profitable
internet business

237
00:13:43,600 --> 00:13:47,840
in which you earned a net EBITDA
of Rs. 15 crores in a year.

238
00:13:49,040 --> 00:13:52,480
Big companies
with revenues of Rs. 1000 crores

239
00:13:52,600 --> 00:13:55,560
have a burn of crores.

240
00:13:55,800 --> 00:13:58,400
- I think you should be proud
of that irrespective. - Yes. We are.

241
00:13:58,520 --> 00:14:00,320
- We are, actually.
- Okay, very good.

242
00:14:00,640 --> 00:14:03,840
Now tell me why
your revenue is declining.

243
00:14:05,400 --> 00:14:10,760
We are shifting our complete model
from ads to subscriptions.

244
00:14:10,960 --> 00:14:15,120
Our target is that by 2024,

245
00:14:15,200 --> 00:14:19,520
we should be at 60% subscriptions
and 40% ads.

246
00:14:19,640 --> 00:14:22,080
You're doing it because
venture capitalists have told you

247
00:14:22,160 --> 00:14:23,920
they will not invest
if you're an ad business.

248
00:14:24,000 --> 00:14:25,040
- We didn't approach anyone.
- We have not.

249
00:14:25,120 --> 00:14:26,760
- We have not approached anybody.
- You have not!

250
00:14:26,840 --> 00:14:28,560
Alright, I've made my decision.

251
00:14:28,800 --> 00:14:30,840
[intense music playing]

252
00:14:31,640 --> 00:14:34,600
The time spent on such things
will keep increasing.

253
00:14:34,680 --> 00:14:36,160
And also, this is very addictive.

254
00:14:38,240 --> 00:14:40,600
And your total ask
is also very high.

255
00:14:42,680 --> 00:14:43,760
So, I am out.

256
00:14:45,000 --> 00:14:46,760
The numbers you gave us

257
00:14:46,840 --> 00:14:49,880
of the screen time
being 9 minutes pre-Covid

258
00:14:49,960 --> 00:14:52,720
which increased to 60 minutes
and came down to 45 minutes now,

259
00:14:52,880 --> 00:14:54,200
is a tragedy.

260
00:14:55,200 --> 00:14:57,680
Rather than accepting it,

261
00:14:57,760 --> 00:15:00,080
we need to take a step back

262
00:15:00,360 --> 00:15:02,480
and go back
to the old-fashioned ways.

263
00:15:04,240 --> 00:15:07,200
And since fundamentally
I don't believe in it, I'm out.

264
00:15:07,280 --> 00:15:08,520
Okay, no problem.

265
00:15:09,600 --> 00:15:11,320
Every country
is placing restrictions.

266
00:15:11,400 --> 00:15:14,200
- You can't advertise to kids.
- You cannot.

267
00:15:14,400 --> 00:15:17,480
And that's why you're moving
towards subscription.

268
00:15:17,680 --> 00:15:18,800
- Okay?
- Agreed?

269
00:15:18,920 --> 00:15:19,920
- Didn't you have to do it?
- Agreed.

270
00:15:20,000 --> 00:15:21,120
- Agreed?
- Agreed.

271
00:15:21,200 --> 00:15:25,120
Now you'll be up against the names
I mentioned a while ago.

272
00:15:25,400 --> 00:15:26,320
Alright.

273
00:15:27,720 --> 00:15:32,480
And I don't believe you're capable
of competing with them.

274
00:15:32,600 --> 00:15:34,800
[intense music playing]

275
00:15:36,600 --> 00:15:38,680
And for these reasons, I'm out.

276
00:15:40,280 --> 00:15:43,800
What do you think
was your biggest mistake?

277
00:15:43,880 --> 00:15:45,720
I wouldn't call it a mistake, sir.

278
00:15:45,920 --> 00:15:47,840
Maybe we learnt a little too late.

279
00:15:47,920 --> 00:15:48,960
Learnt what?

280
00:15:49,080 --> 00:15:51,200
We went from 0 to 1
and from 1 to 10,

281
00:15:51,280 --> 00:15:54,120
but we're finding it difficult
to go from 10 to 100.

282
00:15:54,200 --> 00:15:56,680
What do you think you need
to go from 10 to 100?

283
00:15:56,800 --> 00:15:58,640
We need to spend on the market.

284
00:15:58,960 --> 00:15:59,880
No.

285
00:16:02,560 --> 00:16:04,240
- We need to build a team.
- Yes.

286
00:16:04,840 --> 00:16:08,240
Do you have it in you to share
your wealth and build a team?

287
00:16:08,320 --> 00:16:09,400
Yes, sir. We do.

288
00:16:10,800 --> 00:16:13,000
Are you willing to pay someone
a salary of Rs. 1 crore?

289
00:16:13,080 --> 00:16:14,040
Yes, absolutely.

290
00:16:14,120 --> 00:16:15,920
Actually, they weren't willing
to be associated with us.

291
00:16:16,000 --> 00:16:17,800
We have even offered
that kind of salary.

292
00:16:18,800 --> 00:16:22,320
But their mindset was
this is quite non-glamorous...

293
00:16:22,400 --> 00:16:25,200
Okay, I have made my decision.
I am out.

294
00:16:25,440 --> 00:16:26,360
Okay.

295
00:16:43,560 --> 00:16:47,040
But great business,
and wish you the best of luck.

296
00:16:47,120 --> 00:16:48,160
- Thank you.
- Thank you.

297
00:16:48,240 --> 00:16:50,240
I am very fond
of passionate entrepreneurs.

298
00:16:50,320 --> 00:16:52,200
And you are
passionate entrepreneurs.

299
00:16:54,560 --> 00:16:55,480
There's one more thing.

300
00:16:55,560 --> 00:16:58,440
You should be very passionate,
but paranoid about competition.

301
00:16:59,760 --> 00:17:01,200
So, I am out for that reason.

302
00:17:01,280 --> 00:17:03,600
But you are not paranoid
about competition.

303
00:17:04,080 --> 00:17:05,520
So, wish you all the best, guys.

304
00:17:05,880 --> 00:17:06,760
Okay.

305
00:17:08,400 --> 00:17:09,920
- Good luck.
- Best of luck.

306
00:17:10,000 --> 00:17:10,960
- Thank you, guys.
- No...

307
00:17:11,040 --> 00:17:12,120
- Bye. Cheers.
- Bye.

308
00:17:12,200 --> 00:17:13,760
- Take care.
- Hang on a second.

309
00:17:13,840 --> 00:17:16,320
She wants to say something.
Please speak your mind.

310
00:17:16,400 --> 00:17:20,360
I felt that had you offered us
a deal today,

311
00:17:20,480 --> 00:17:23,480
it would have been easier for us
to take this forward.

312
00:17:23,560 --> 00:17:25,480
[sentimental music playing]

313
00:17:28,480 --> 00:17:31,840
It will never be easy.
The path is difficult.

314
00:17:34,240 --> 00:17:36,160
Entrepreneurship is very hard.

315
00:17:36,280 --> 00:17:39,680
If you wish to continue
on this journey, then you will.

316
00:17:39,800 --> 00:17:40,880
If you need time...

317
00:17:40,960 --> 00:17:43,240
Because I set up this business,
I don't say this to everyone,

318
00:17:43,320 --> 00:17:45,640
I am happy to give you
my advice and input.

319
00:17:45,720 --> 00:17:47,080
Meet me outside.

320
00:17:47,160 --> 00:17:48,400
We will have a discussion.

321
00:17:48,520 --> 00:17:51,840
Then you decide how you wish
to proceed and where to.

322
00:17:51,960 --> 00:17:53,080
- Alright?
- Okay, bye.

323
00:17:53,160 --> 00:17:54,000
- Thank you.
- Thank you.

324
00:17:54,080 --> 00:17:55,080
- Bye, guys.
- Buh bye.

325
00:17:55,200 --> 00:17:56,160
Buh bye.

326
00:17:59,560 --> 00:18:00,360
I was in.

327
00:18:00,440 --> 00:18:02,840
I was waiting for Anupam.
He has built internet businesses.

328
00:18:02,960 --> 00:18:05,560
I thought if he said yes,
I was ready to invest.

329
00:18:05,720 --> 00:18:07,200
I really wanted him
to come on board.

330
00:18:07,280 --> 00:18:08,680
I was having difficulty

331
00:18:08,760 --> 00:18:09,640
- working with him.
- I couldn't understand

332
00:18:09,720 --> 00:18:12,800
- whether Sourav was coachable
to invest in a team. - Exactly.

333
00:19:09,760 --> 00:19:12,640
But Ahmedabad's Soham Pathak
has just one passion.

334
00:19:12,720 --> 00:19:14,360
To help his mother
become independent

335
00:19:14,440 --> 00:19:15,640
and settle her down in her career.

336
00:19:15,760 --> 00:19:17,720
[theme music playing]

337
00:19:41,040 --> 00:19:43,680
[theme music fading]

338
00:19:51,160 --> 00:19:52,240
- Greetings, Payal.
- Hi.

339
00:19:52,360 --> 00:19:56,480
Sharks, I've struggled
with losing weight all my life.

340
00:19:56,560 --> 00:19:59,120
No matter where I went,
I was told the same thing.

341
00:19:59,200 --> 00:20:00,920
"Consume salads to lose weight."

342
00:20:01,000 --> 00:20:04,760
- How can one eat
boring salads every day? - True.

343
00:20:04,920 --> 00:20:07,240
So, over time, I began making

344
00:20:07,320 --> 00:20:11,240
healthy, delicious,
and creative salads for myself.

345
00:20:11,480 --> 00:20:14,200
Nowadays, people don't have time
to make salads.

346
00:20:14,240 --> 00:20:16,560
Nor do they have
creative options available.

347
00:20:16,640 --> 00:20:19,880
So, together, my son and I
established The Simply Salad.

348
00:20:20,000 --> 00:20:21,960
[music playing]

349
00:20:22,040 --> 00:20:24,600
The Simply Salad is a cloud kitchen
in Ahmedabad

350
00:20:24,680 --> 00:20:27,200
that delivers a variety of healthy,
tasty and creative salads

351
00:20:27,280 --> 00:20:28,520
to your doorstep.

352
00:20:28,600 --> 00:20:31,960
It contains protein, fibre,
vitamins, low fat and low carbs.

353
00:20:32,040 --> 00:20:34,680
We have kept the freshness intact,

354
00:20:34,760 --> 00:20:37,920
and given an Indian touch
to all of our salads.

355
00:20:38,040 --> 00:20:40,440
Along with that,
we've ensured they're affordable.

356
00:20:40,560 --> 00:20:41,960
You can order our salads

357
00:20:54,880 --> 00:20:56,000
- Wow!
- Wow!

358
00:20:56,400 --> 00:20:57,280
Very nice.

359
00:20:57,360 --> 00:21:00,480
We easily deliver
80 to 90 orders in a day.

360
00:21:13,160 --> 00:21:15,240
- Nice.
- And for that, our ask is

361
00:21:21,920 --> 00:21:24,520
I am normally very excited
when it's a food pitch.

362
00:21:24,640 --> 00:21:27,840
But looking at salads... [chuckles]

363
00:21:30,000 --> 00:21:32,600
Firstly, welcome
to Shark Tank, Payal.

364
00:21:32,760 --> 00:21:34,760
- Thank you.
- I have never heard

365
00:21:34,840 --> 00:21:38,320
of a son using his mother's name
as a middle name before.

366
00:21:38,400 --> 00:21:41,800
Was this your decision
or was it yours, Payal?

367
00:21:41,880 --> 00:21:45,320
It was my decision
because she's a single mother.

368
00:21:47,240 --> 00:21:50,760
Over the years,
she has raised me single-handedly.

369
00:21:52,040 --> 00:21:54,160
I witnessed her journey
as I grew up,

370
00:21:54,240 --> 00:21:58,560
and I understood that she deserves
my name to have Payal in it.

371
00:22:00,640 --> 00:22:02,520
- How old are you?
- 19 years.

372
00:22:02,600 --> 00:22:03,840
- Whoa!
- Wow.

373
00:22:04,080 --> 00:22:04,920
Hats off.

374
00:22:06,360 --> 00:22:10,480
Payal, tell us how
The Simply Salad came into being.

375
00:22:10,600 --> 00:22:16,400
I hail from a city called Dhoraji
which is near Rajkot.

376
00:22:16,520 --> 00:22:18,760
I have studied MCom,

377
00:22:18,880 --> 00:22:22,160
after which I pursued cabin crew
training at Frankfinn Institute.

378
00:22:22,240 --> 00:22:25,120
We moved to Ahmedabad
after marriage.

379
00:22:25,240 --> 00:22:29,560
- Soham was two
when I filed for divorce. - Okay.

380
00:22:29,640 --> 00:22:31,720
By God's grace, the judgement
was passed in my favour

381
00:22:31,800 --> 00:22:33,480
and I got Soham's custody.

382
00:22:35,840 --> 00:22:38,000
Two years later
when I came to Ahmedabad,

383
00:22:38,080 --> 00:22:41,360
I was working in British Airways
as a reservation counter officer.

384
00:22:41,440 --> 00:22:42,400
Okay.

385
00:22:42,640 --> 00:22:44,120
But the income from my job
wasn't enough.

386
00:22:44,200 --> 00:22:47,040
The PG business in Ahmedabad
was in trend at the time.

387
00:22:47,120 --> 00:22:49,720
I thought I'd let about 5 girls
stay with us.

388
00:22:49,800 --> 00:22:51,440
It'd be a source of income,

389
00:22:51,520 --> 00:22:54,680
and Soham would have some support
in the case of my absence.

390
00:22:54,760 --> 00:22:56,240
What does PG stand for?

391
00:22:56,360 --> 00:22:57,240
Paying guest.

392
00:22:57,360 --> 00:22:58,880
Oh, paying guest!

393
00:22:59,000 --> 00:23:00,320
I quit my job

394
00:23:00,400 --> 00:23:03,360
and I was focusing completely
on the PG business.

395
00:23:03,440 --> 00:23:07,480
In this manner, I had almost
150 girls before Covid set in.

396
00:23:07,560 --> 00:23:10,120
- Wow!
- But life's a rollercoaster.

397
00:23:10,200 --> 00:23:13,320
When Covid returned,
all the girls left.

398
00:23:14,240 --> 00:23:16,480
We used up all our savings.

399
00:23:16,560 --> 00:23:19,760
We noticed Swiggy and Zomato
making frequent deliveries there.

400
00:23:19,880 --> 00:23:20,880
Only bachelors stayed back.

401
00:23:20,960 --> 00:23:23,240
Families went back to their villages
on account of Covid.

402
00:23:23,320 --> 00:23:25,040
They needed food.

403
00:23:25,240 --> 00:23:28,280
Soham and I decided to sell food

404
00:23:28,400 --> 00:23:31,080
for which we'd have no competitors
in the market.

405
00:23:31,240 --> 00:23:32,720
You know, something different.

406
00:23:33,720 --> 00:23:37,840
Everything mom made for me
used to be healthy as well as tasty.

407
00:23:37,920 --> 00:23:40,280
Let's take white sauce pasta
for instance.

408
00:23:40,360 --> 00:23:41,640
That's unhealthy if you see.

409
00:23:41,720 --> 00:23:44,440
It has Mayo
and the pasta is made from flour.

410
00:23:44,520 --> 00:23:46,680
She used to make wheat pasta
with hung curd.

411
00:23:46,760 --> 00:23:49,880
I realised that mom had a skill set.

412
00:23:49,960 --> 00:23:51,360
Why not give it a platform?

413
00:23:51,520 --> 00:23:52,440
Wow.

414
00:23:52,840 --> 00:23:55,480
That's when we set up
The Simply Salad.

415
00:23:55,560 --> 00:23:57,880
- Amazing.
- Very nice.

416
00:23:59,840 --> 00:24:02,400
Soham, what about the future?
Don't you want to study further?

417
00:24:02,480 --> 00:24:04,160
- I am studying.
- Where?

418
00:24:04,240 --> 00:24:06,080
I study in Ahmedabad University

419
00:24:06,160 --> 00:24:07,880
in the second year of BBA (Hons.),
Finance and Economics.

420
00:24:07,960 --> 00:24:09,160
- Very good.
- Okay. Good.

421
00:24:09,240 --> 00:24:10,400
You're working simultaneously.

422
00:24:10,480 --> 00:24:11,440
- Yes.
- Very good.

423
00:24:11,560 --> 00:24:15,400
How do you divide responsibilities
amongst yourselves?

424
00:24:15,480 --> 00:24:17,560
What does Soham do?

425
00:24:17,640 --> 00:24:19,320
I handle the recipe bit.

426
00:24:19,440 --> 00:24:23,520
I do the work of keeping
everything ready in the morning.

427
00:24:23,600 --> 00:24:26,680
Let's suppose we have 50 orders
and three drivers.

428
00:24:26,760 --> 00:24:30,720
Soham oversees which orders
will be fulfilled by which drivers.

429
00:24:30,800 --> 00:24:34,560
Other than that, Soham oversees
finance as well as social media.

430
00:24:34,640 --> 00:24:36,640
- Barring that...
- Have you hired any manager?

431
00:24:36,720 --> 00:24:37,840
- No.
- Not yet.

432
00:24:37,960 --> 00:24:40,320
Will your salad reach
every Shark or not?

433
00:24:40,920 --> 00:24:41,800
Sure.

434
00:24:43,000 --> 00:24:45,720
[upbeat music playing]

435
00:24:47,200 --> 00:24:48,880
I don't eat salads.

436
00:24:48,960 --> 00:24:50,920
- Here, sir. You'll enjoy it.
It's for you. - Eat it.

437
00:24:51,000 --> 00:24:52,360
- Come on.
- Why do I get the special one?

438
00:24:52,440 --> 00:24:53,760
Everybody gets a special one.

439
00:24:53,920 --> 00:24:54,960
But I don't eat salads.

440
00:24:55,040 --> 00:24:56,560
You will like it, believe me.
I promise.

441
00:24:56,640 --> 00:24:58,240
Try it. Try a spoon.

442
00:24:59,680 --> 00:25:01,400
- What is this?
- This is the magic salad bowl.

443
00:25:01,480 --> 00:25:02,360
Magic salad.

444
00:25:02,440 --> 00:25:03,840
- Okay...
- I want something without milk.

445
00:25:03,920 --> 00:25:05,640
- Does it contain milk?
- None of them have milk.

446
00:25:05,720 --> 00:25:07,920
- There's paneer.
- I'll take this.

447
00:25:08,600 --> 00:25:10,200
- Thanks.
- This is the sprout bowl.

448
00:25:12,640 --> 00:25:14,760
- This is the magic salad.
- Oh, magic!

449
00:25:16,280 --> 00:25:18,040
What is this, Payal?

450
00:25:18,120 --> 00:25:20,120
- This is multigrain mamra.
- Okay.

451
00:25:29,800 --> 00:25:31,160
The salad is very good.

452
00:25:31,240 --> 00:25:32,200
Thank you.

453
00:25:34,000 --> 00:25:36,280
The cranberry flavour was good.

454
00:25:36,360 --> 00:25:37,840
A little sweet touch.

455
00:25:38,160 --> 00:25:38,880
What is this?

456
00:25:39,000 --> 00:25:41,920
This has mamra
and green chutney.

457
00:25:42,040 --> 00:25:43,920
- Is this green chutney
or some other dressing? - Wow!

458
00:25:44,040 --> 00:25:45,400
Look at him saying wow!

459
00:25:45,480 --> 00:25:47,160
He used to have
bland food with me!

460
00:25:47,240 --> 00:25:48,840
[chuckling]

461
00:25:50,040 --> 00:25:51,480
Do you have more of this?

462
00:25:52,320 --> 00:25:54,160
- Give me mamra too.
- This one...

463
00:25:55,640 --> 00:25:57,680
This is the best.
This product is a winner.

464
00:25:57,760 --> 00:26:00,040
[pleasant music playing]

465
00:26:04,400 --> 00:26:05,640
You were right.

466
00:26:05,760 --> 00:26:10,440
I think her healthy plus tasty touch
really shows in her food.

467
00:26:10,560 --> 00:26:13,320
It contains a hidden ingredient.
That is her love.

468
00:26:13,400 --> 00:26:16,440
Aw! That's so sweet. Mother's love!

469
00:26:16,520 --> 00:26:19,640
[music fades]

470
00:26:21,760 --> 00:26:24,160
[tense music playing]

471
00:26:26,480 --> 00:26:28,520
It's okay. It's good.

472
00:26:29,600 --> 00:26:34,120
Payal, I am now your customer
for the foreseeable future.

473
00:26:34,200 --> 00:26:35,200
Thank you.

474
00:26:35,640 --> 00:26:38,240
Tell us the price of this bowl.

475
00:26:38,360 --> 00:26:41,120
If you opt
for a weekly subscription,

476
00:26:41,240 --> 00:26:44,600
- it will cost Rs. 180 per day.
- Wow! That's nothing.

477
00:26:51,040 --> 00:26:53,280
The average price on Swiggy
and Zomato is Rs. 350 to 400

478
00:26:53,360 --> 00:26:54,480
for a good salad.

479
00:26:55,800 --> 00:26:57,760
Tell us your business model.

480
00:26:57,880 --> 00:27:02,400
The total of weekly and monthly
subscribers is 50 out of 80.

481
00:27:02,480 --> 00:27:03,560
- Wow.
- Okay.

482
00:27:03,680 --> 00:27:06,400
- Wow!
- And Swiggy and Zomato

483
00:27:06,480 --> 00:27:09,880
is 30 sometimes and 35 at times.
It keeps fluctuating.

484
00:27:10,000 --> 00:27:12,440
That is our bifurcation,
64% and 36%.

485
00:27:12,520 --> 00:27:14,880
What is the combined revenue
per month?

486
00:27:14,960 --> 00:27:16,400
It's Rs. 4.42 lakhs per month.

487
00:27:16,480 --> 00:27:18,880
Okay. And the margin
must be quite good.

488
00:27:18,960 --> 00:27:22,920
Yes. So, gross is 64%
and the net is 47%.

489
00:27:31,160 --> 00:27:35,120
- Could you tell me what is
your business plan? - So...

490
00:27:35,200 --> 00:27:37,040
Let's start with the radius.

491
00:27:37,120 --> 00:27:41,240
The Simply Salad covers 35% to 40%
of the market in Ahmedabad as of now

492
00:27:41,320 --> 00:27:43,720
and we wish to set up two outlets.

493
00:27:43,800 --> 00:27:46,880
One in the Gota area
and the other in Shahibaug.

494
00:27:47,080 --> 00:27:48,840
Then we can cover
the whole of Ahmedabad

495
00:27:48,960 --> 00:27:50,640
where there is
the target audience for salads.

496
00:27:50,720 --> 00:27:52,760
- Where...
- Your business will grow 3x.

497
00:27:52,880 --> 00:27:54,320
- Right? Continue.
- Yes.

498
00:27:54,400 --> 00:27:56,760
Our marketing cost so far
has been zero.

499
00:27:56,880 --> 00:28:01,040
I used to tell mom
to give me about Rs. 5000 a month

500
00:28:01,120 --> 00:28:03,960
which I could use towards promotion
on Instagram to get orders.

501
00:28:04,040 --> 00:28:06,320
So, your business
is growing organically.

502
00:28:06,400 --> 00:28:07,320
Organically, yes.

503
00:28:07,440 --> 00:28:08,880
- Word of mouth.
- Yes.

504
00:28:09,000 --> 00:28:09,840
Vineeta.

505
00:28:10,360 --> 00:28:12,720
[intense music playing]

506
00:28:13,520 --> 00:28:16,480
Look, if we were
to define your business,

507
00:28:16,920 --> 00:28:18,920
then this is primarily

508
00:28:19,480 --> 00:28:22,760
a salad meal service. Right?

509
00:28:23,000 --> 00:28:25,320
Subscription is just a fancy name
given to it nowadays.

510
00:28:25,440 --> 00:28:26,960
- But it's a light meal service,
okay? - Yes.

511
00:28:27,040 --> 00:28:29,560
You get some income
through Swiggy and Zomato.

512
00:28:29,640 --> 00:28:32,920
I want to hear from both of you
what you want in the end.

513
00:28:33,120 --> 00:28:35,960
- I will answer this in a slightly
different way. - Okay, sure.

514
00:28:36,040 --> 00:28:40,480
If someone asks me
what my investment or saving is,

515
00:28:40,600 --> 00:28:42,280
I say it is my son.

516
00:28:42,680 --> 00:28:44,120
Yes, lovely.

517
00:28:44,200 --> 00:28:47,600
My end goal is for him
to do well for himself.

518
00:28:47,800 --> 00:28:49,200
That's where I wish to...

519
00:28:49,520 --> 00:28:51,360
What is your definition
of doing well?

520
00:28:51,560 --> 00:28:53,000
How much money do you wish to earn?

521
00:28:53,080 --> 00:28:55,520
I want that within 5 years,

522
00:28:55,600 --> 00:29:00,200
we should be earning
around Rs. 50 to 60 lakhs per month.

523
00:29:01,920 --> 00:29:04,160
- Rs. 6 crore sales in a year.
- Yes.

524
00:29:04,240 --> 00:29:07,960
I want this to be India's top-rated
salad outlet as well as chain.

525
00:29:08,040 --> 00:29:12,760
I think you wish to expand this
and take it to the next level.

526
00:29:12,840 --> 00:29:14,920
You have to hire
a business manager for it.

527
00:29:15,040 --> 00:29:16,400
- You'll have to give him
a shareholding... - Yes.

528
00:29:16,520 --> 00:29:18,960
- so that he has a vested interest
to grow the company. - Yes.

529
00:29:19,040 --> 00:29:19,840
- Right?
- Yes.

530
00:29:19,920 --> 00:29:22,240
- It can grow into a big business.
- Hmm.

531
00:29:22,520 --> 00:29:26,200
So, Vineeta and I would like
to give you an offer.

532
00:29:26,280 --> 00:29:27,800
This is a miracle!

533
00:29:28,280 --> 00:29:31,480
Someone who loves Butter Chicken
is investing in a salad company!

534
00:29:31,560 --> 00:29:32,800
It indeed is a miracle!

535
00:29:32,920 --> 00:29:34,280
It's business after all!

536
00:29:34,360 --> 00:29:36,120
[unanimous laughter]

537
00:29:37,440 --> 00:29:39,480
Payal, what according to you,

538
00:29:39,560 --> 00:29:42,080
is an entrepreneur's
most important quality?

539
00:29:43,360 --> 00:29:44,560
Consistency,

540
00:29:44,680 --> 00:29:47,360
- sheer perseverance
no matter what... - Absolutely.

541
00:29:47,440 --> 00:29:49,000
never give up.

542
00:29:49,080 --> 00:29:50,200
That's called grit.

543
00:29:50,280 --> 00:29:55,160
Studies show that mothers
are strong and full of grit.

544
00:29:55,240 --> 00:30:00,080
And the grit single mothers possess
is on another level.

545
00:30:00,160 --> 00:30:03,560
And I think you're thinking small,
Rs. 5 to 6 crores.

546
00:30:03,640 --> 00:30:07,200
- This could become
a really big business. - It can.

547
00:30:07,320 --> 00:30:09,040
Aman and I would like
to make an offer.

548
00:30:09,120 --> 00:30:11,640
- Exactly what you asked for.
- Okay.

549
00:30:11,760 --> 00:30:13,560
Rs. 30 lakhs for 10% equity.

550
00:30:21,320 --> 00:30:23,120
That's the biggest smile.

551
00:30:23,240 --> 00:30:24,400
I just...

552
00:30:41,480 --> 00:30:43,560
Grit, gratitude and Gupta!

553
00:30:45,240 --> 00:30:47,560
- Okay, you have one offer.
- Yes.

554
00:30:47,640 --> 00:30:49,760
Namita and Anupam,
what have you thought?

555
00:30:49,840 --> 00:30:51,280
- I am out.
- Okay.

556
00:30:52,520 --> 00:30:56,280
But I am ecstatic
that you got such a great offer

557
00:30:56,360 --> 00:31:00,280
because you're in need
of branding and consumer insight.

558
00:31:00,360 --> 00:31:04,920
And you can't get better investors
than Vineeta and Aman as a combo,

559
00:31:05,040 --> 00:31:06,560
because you deserve it.

560
00:31:06,680 --> 00:31:07,960
- Thank you, ma'am.
- Thank you so much.

561
00:31:08,040 --> 00:31:10,080
Let me share my view.

562
00:31:10,360 --> 00:31:12,400
- It's slightly different.
Slightly... - Yes.

563
00:31:12,480 --> 00:31:15,760
- Not what you see on the internet
or superficial. - Yes.

564
00:31:15,840 --> 00:31:18,880
- Go a little deeper and study
health and nutrition. - Okay.

565
00:31:18,960 --> 00:31:20,720
Understand and evaluate it.

566
00:31:20,800 --> 00:31:22,440
Go deep into it.

567
00:31:22,520 --> 00:31:26,000
In future, you could provide
complete meal services

568
00:31:26,080 --> 00:31:27,880
based just on health and nutrition.

569
00:31:28,160 --> 00:31:30,480
You told me about your dream.

570
00:31:30,560 --> 00:31:34,200
You wish to make Rs. 5 to 6 crores
in about 5 years.

571
00:31:34,800 --> 00:31:37,480
I don't think you need
investment for that.

572
00:31:37,560 --> 00:31:40,760
Your current strategy got you here
and it'll help you reach your goal.

573
00:31:40,840 --> 00:31:42,840
[intense music playing]

574
00:31:42,920 --> 00:31:45,240
When a person takes an investment,

575
00:31:45,320 --> 00:31:48,440
the company's direction changes,
no matter who he takes it from.

576
00:31:49,160 --> 00:31:51,040
So, I am out today.

577
00:31:51,560 --> 00:31:53,640
Um, but good luck to you

578
00:31:54,400 --> 00:31:55,720
in whatever path you choose.

579
00:31:55,800 --> 00:31:57,120
- Thank you, sir.
- Thank you.

580
00:31:58,560 --> 00:32:00,480
We let the businesses
that come here know

581
00:32:00,600 --> 00:32:02,440
that subscriptions
don't work in India.

582
00:32:02,720 --> 00:32:04,680
You're the first company
that has said

583
00:32:04,760 --> 00:32:07,800
that 60% of your business
comes through subscriptions.

584
00:32:07,880 --> 00:32:09,400
- Yes.
- I think you should focus on that

585
00:32:09,480 --> 00:32:13,360
because if you wish to scale up,
you might just disrupt this.

586
00:32:17,040 --> 00:32:18,520
I am out.

587
00:32:18,600 --> 00:32:20,640
If they had not made you an offer,
then I would have.

588
00:32:20,720 --> 00:32:22,560
But I think this is a good offer

589
00:32:22,680 --> 00:32:24,640
and they both are very capable
of helping you.

590
00:32:25,280 --> 00:32:27,720
Thanks for the recommendation.

591
00:32:27,800 --> 00:32:30,480
Do you remember
what Vineeta's two G's were?

592
00:32:30,600 --> 00:32:31,680
Yes, grit and gratitude.

593
00:32:31,760 --> 00:32:33,200
- The third G?
- Mr. Gupta.

594
00:32:33,280 --> 00:32:36,320
So let's just stop with
all the lecturing then!

595
00:32:36,920 --> 00:32:38,520
[laughs]

596
00:32:38,600 --> 00:32:39,880
Lecturing!

597
00:32:40,720 --> 00:32:43,600
Let's get down to business.
Start? Do we have a deal?

598
00:32:43,680 --> 00:32:44,960
- Yes.
- Done deal.

599
00:33:02,040 --> 00:33:04,480
[pleasant music playing]

600
00:34:14,000 --> 00:34:16,760
[theme music playing]

601
00:34:31,760 --> 00:34:34,600
[theme music fading]

602
00:34:36,800 --> 00:34:38,800
Sharks, heart and lung diseases

603
00:34:38,880 --> 00:34:41,920
are the top two killers not just
in India, but all over the world.

604
00:34:42,000 --> 00:34:43,160
Yes, true.

605
00:34:43,240 --> 00:34:45,480
A hole in a child's heart,

606
00:34:45,600 --> 00:34:47,320
issues in the heart valves
of the elderly,

607
00:34:47,440 --> 00:34:49,120
asthma, COPD,

608
00:34:49,280 --> 00:34:52,320
in all these diseases, the heart
and lung sounds are abnormal.

609
00:34:52,440 --> 00:34:55,360
With the help of these sounds
and symptoms,

610
00:34:55,440 --> 00:34:56,720
doctors arrive at a diagnosis.

611
00:34:56,840 --> 00:34:59,360
But it's not easy to hear
these sounds.

612
00:35:00,360 --> 00:35:03,840
Even today, these sounds
have to be heard with the help

613
00:35:03,960 --> 00:35:05,840
of a 200-year-old technology.

614
00:35:06,440 --> 00:35:08,160
We're talking about a stethoscope.

615
00:35:08,800 --> 00:35:10,360
[chuckles]

616
00:35:10,480 --> 00:35:13,080
From toothpaste ads to clinics,

617
00:35:13,360 --> 00:35:15,120
a doctor is identified
with his stethoscope.

618
00:35:15,200 --> 00:35:16,120
[laughs]

619
00:35:16,240 --> 00:35:17,760
That's a good point!

620
00:35:18,560 --> 00:35:19,360
That's funny.

621
00:35:19,480 --> 00:35:22,120
A doctor isn't complete
without a stethoscope.

622
00:35:22,240 --> 00:35:24,040
Like 'Munna Bhai MBBS'.

623
00:35:26,000 --> 00:35:28,880
Sharks, in the last 200 years,

624
00:35:28,920 --> 00:35:31,080
technology has advanced
from the huge gramophone

625
00:35:31,280 --> 00:35:33,880
to tiny boAt ear pods.

626
00:35:33,960 --> 00:35:35,880
But why is there no advancement
in stethoscopes?

627
00:35:36,880 --> 00:35:40,200
So, we're here with
a long-awaited upgrade.

628
00:35:40,280 --> 00:35:41,720
Presenting AyuSynk.

629
00:35:41,840 --> 00:35:42,680
Wow.

630
00:35:53,320 --> 00:35:55,200
This is a normal stethoscope.

631
00:35:55,480 --> 00:35:58,120
We just need to remove
the chest piece

632
00:35:58,800 --> 00:36:02,320
and attach our device AyuSynk to it.

633
00:36:02,480 --> 00:36:06,120
It transforms a normal stethoscope
into a digital one in minutes.

634
00:36:06,520 --> 00:36:07,400
Oh!

635
00:36:23,320 --> 00:36:25,800
Our device has been granted
a US patent.

636
00:36:29,360 --> 00:36:31,360
to every corner of the world

637
00:36:31,480 --> 00:36:34,280
and upgrading all
normal stethoscopes to digital ones.

638
00:36:34,360 --> 00:36:37,440
Our ask is Rs. 1 crore
in exchange for 1.5% equity.

639
00:36:43,120 --> 00:36:45,680
- Welcome to Shark Tank season 2.
- Yes.

640
00:36:45,760 --> 00:36:47,800
I'm really curious.

641
00:36:47,920 --> 00:36:49,880
In the absence of physical contact,

642
00:36:50,160 --> 00:36:54,600
how can you examine a patient
in Dehradun while in Mumbai?

643
00:36:54,680 --> 00:36:57,360
So, this is our device.
It has two modes, heart and lung.

644
00:37:08,760 --> 00:37:10,080
[chuckles]

645
00:37:10,200 --> 00:37:11,320
Certainly.

646
00:37:12,120 --> 00:37:15,120
You could've called a woman
to listen to your heartbeat.

647
00:37:15,200 --> 00:37:17,000
[chuckles]

648
00:37:17,080 --> 00:37:18,600
Why are you making Peyush
listen to it?

649
00:37:21,320 --> 00:37:24,040
You will hear my heartbeat now.
This is the normal mode.

650
00:37:24,160 --> 00:37:26,960
- You'll also hear ambient noise.
- Ambient noise will be heard.

651
00:37:29,240 --> 00:37:31,880
[heart beating]

652
00:37:31,960 --> 00:37:33,200
I can hear your heartbeat.

653
00:37:33,280 --> 00:37:36,200
You can hear the heartbeat
as well as the background noise.

654
00:37:36,280 --> 00:37:38,840
- I'll activate the heart mode now.
- Switch to heart mode.

655
00:37:39,080 --> 00:37:41,480
[intense music playing]

656
00:37:42,120 --> 00:37:43,200
Now, listen to it.

657
00:37:43,560 --> 00:37:48,000
You won't hear the background
noise anymore.

658
00:37:49,920 --> 00:37:52,240
I can hear you, but this is louder.

659
00:37:52,360 --> 00:37:54,160
[heart beating]

660
00:37:54,240 --> 00:37:55,600
What about the lungs?

661
00:37:58,600 --> 00:38:00,280
- I can hear you breathe.
- Yes.

662
00:38:00,360 --> 00:38:02,000
You can hear it
with a normal stethoscope too.

663
00:38:02,040 --> 00:38:03,320
- But this is clear.
- Yes.

664
00:38:04,560 --> 00:38:08,240
Suppose you live in the village
and suffer from heart problems.

665
00:38:08,280 --> 00:38:10,440
If you wish to consult a specialist,

666
00:38:10,520 --> 00:38:12,680
we have an app through which

667
00:38:12,760 --> 00:38:16,200
you can share these sounds
with a specialist.

668
00:38:17,400 --> 00:38:18,880
So, there's a recording mode too.

669
00:38:19,320 --> 00:38:22,040
[music playing]

670
00:38:22,840 --> 00:38:23,960
What's happening?

671
00:38:23,960 --> 00:38:25,960
Why has his heart's
electrical activity turned red?

672
00:38:28,000 --> 00:38:30,680
- Red indicates that the recording
has begun. - Recording mode.

673
00:38:30,760 --> 00:38:31,800
Oh, I see.

674
00:38:32,800 --> 00:38:36,040
It is equipped with Bluetooth
that transfers all the data.

675
00:38:39,600 --> 00:38:43,000
and that data is transferred
to a city doctor through your app.

676
00:38:43,080 --> 00:38:43,920
Yes.

677
00:38:44,000 --> 00:38:46,440
He will analyse it and advise
the doctor in the village.

678
00:38:46,560 --> 00:38:48,520
- Yes.
- That's how it happens.

679
00:38:48,600 --> 00:38:51,040
- Do you have to place it
in different positions? - Yes.

680
00:38:51,120 --> 00:38:53,440
- In the positions that are
demonstrated in the image. - Yes.

681
00:38:53,520 --> 00:38:54,400
Wonderful.

682
00:38:54,560 --> 00:38:56,640
[music playing]

683
00:38:57,080 --> 00:38:59,560
There are 4 locations in the heart
and 18 in the lungs.

684
00:38:59,640 --> 00:39:02,240
- Oh. - So, they must be familiar
with the sounds from all locations.

685
00:39:02,320 --> 00:39:05,280
Doesn't this exist yet?
Has nobody attempted it?

686
00:39:05,400 --> 00:39:08,480
- Digital stethoscope
already exists. - Okay.

687
00:39:08,560 --> 00:39:11,440
But the difference is that
the Indian context is different.

688
00:39:11,520 --> 00:39:12,680
The context is different.

689
00:39:12,760 --> 00:39:14,000
It is a heart after all.

690
00:39:15,000 --> 00:39:17,800
In India, a doctor doesn't
get ample time

691
00:39:17,880 --> 00:39:20,120
- to examine a patient.
- True.

692
00:39:20,160 --> 00:39:24,120
This helps the doctor reduce
the time taken for diagnosis.

693
00:39:24,520 --> 00:39:26,840
There are two benefits.
One is remote tele-auscultation.

694
00:39:37,360 --> 00:39:40,720
Here's the recording of a 5-year-old
with congenital heart disease.

695
00:39:42,320 --> 00:39:43,720
[distorted heartbeat]

696
00:39:43,800 --> 00:39:46,080
The heartbeat of a person
with a hole in their heart

697
00:39:46,080 --> 00:39:47,280
will sound like this.

698
00:39:47,480 --> 00:39:50,360
So, your device guides the doctor.

699
00:39:50,560 --> 00:39:52,720
It helps doctors

700
00:39:52,840 --> 00:39:55,480
revise their decision
based on these inputs.

701
00:39:55,600 --> 00:39:56,640
Understood.

702
00:39:58,120 --> 00:40:00,480
- Can you show us the product?
- Sure.

703
00:40:00,720 --> 00:40:03,360
[music playing]

704
00:40:19,320 --> 00:40:20,400
What about the others?

705
00:40:24,440 --> 00:40:26,200
How is the equity structure split?

706
00:40:26,320 --> 00:40:28,800
43, 32, 20.

707
00:40:28,880 --> 00:40:30,120
- Very good.
- Nice.

708
00:40:30,200 --> 00:40:34,440
We have a little over 1%
for the mentor at IIT Mumbai.

709
00:40:36,000 --> 00:40:38,840
Clarify something for me.
I have a question.

710
00:40:40,280 --> 00:40:42,800
For doctors in
a full-fledged practice today,

711
00:40:42,880 --> 00:40:44,840
where do they buy
their stethoscopes from?

712
00:40:44,880 --> 00:40:49,600
Do they buy it or get it as a gift
from pharmaceutical companies?

713
00:40:49,720 --> 00:40:50,840
Both, sir.

714
00:40:50,920 --> 00:40:54,560
How many are bought
and how many are received as gifts?

715
00:40:54,640 --> 00:40:56,440
We don't have the data.

716
00:40:56,520 --> 00:40:58,600
What's the market size
for stethoscopes in India?

717
00:40:58,680 --> 00:41:00,800
There are around 25 lakh doctors.

718
00:41:00,880 --> 00:41:04,040
95,000 medical students
graduate every year.

719
00:41:04,160 --> 00:41:06,120
Tell me the value
of the market size.

720
00:41:06,200 --> 00:41:07,840
Yes, 25 lakhs multiplied by 5000.

721
00:41:07,920 --> 00:41:10,200
- Come on, they don't buy it
every year. - Yes.

722
00:41:10,280 --> 00:41:11,480
Divided by 5.

723
00:41:11,560 --> 00:41:14,640
They change it once in five years.

724
00:41:15,280 --> 00:41:16,240
Okay, thank you.

725
00:41:16,320 --> 00:41:18,400
So, around 250 crores.

726
00:41:19,280 --> 00:41:22,000
What's the pricing? Not MRP,
but the price to the customer.

727
00:41:22,080 --> 00:41:22,960
12,000.

728
00:41:23,040 --> 00:41:25,440
What's your making cost?

729
00:41:29,400 --> 00:41:30,520
How many did you sell last month?

730
00:41:43,400 --> 00:41:44,720
Around 7 crores.

731
00:41:44,800 --> 00:41:47,440
- Okay.
- What will be your net EBITDA?

732
00:41:47,520 --> 00:41:48,360
18%.

733
00:41:48,480 --> 00:41:50,760
- So, around 1.5 crores.
- EBITDA.

734
00:41:50,840 --> 00:41:53,160
Considering existing sales,

735
00:41:53,240 --> 00:41:56,240
if we push it for a lower price

736
00:41:56,320 --> 00:41:57,720
- then... Yes.
- 1 crore.

737
00:41:59,160 --> 00:42:02,520
I have a rapid-fire test.
I will ask you 4 to 5 questions.

738
00:42:02,640 --> 00:42:03,760
- First...
- 4 to 5?

739
00:42:03,840 --> 00:42:04,800
Just a minute!

740
00:42:04,880 --> 00:42:06,480
[laughs]

741
00:42:07,800 --> 00:42:11,800
Firstly, you have sold
5000 devices.

742
00:42:11,880 --> 00:42:12,880
Who were the buyers?

743
00:42:13,080 --> 00:42:16,280
90% of the sales
are to telemedicine companies

744
00:42:16,360 --> 00:42:18,680
- and 10% are to B2C doctors.
- Okay.

745
00:42:18,760 --> 00:42:21,840
When you sold it to B2C doctors,
what was the feedback?

746
00:42:22,760 --> 00:42:24,880
Initially, the feedback
was not really great

747
00:42:25,000 --> 00:42:26,560
because there were adoption changes.

748
00:42:26,640 --> 00:42:29,720
We worked on it,
and now people are giving

749
00:42:29,800 --> 00:42:32,880
9 out of 10 for the heart zone
and 7 out of 10 for the lungs zone.

750
00:42:32,960 --> 00:42:34,920
- How many versions do you have?
- Three.

751
00:42:35,000 --> 00:42:37,400
Which version
did the 5000 sales belong to?

752
00:42:37,480 --> 00:42:38,720
Major and mid-versions.

753
00:42:51,400 --> 00:42:54,920
- You will buy the raw material
with the funds. - Correct.

754
00:43:04,880 --> 00:43:07,040
This is not my specialisation.

755
00:43:07,120 --> 00:43:08,600
So, I'm out.

756
00:43:08,720 --> 00:43:11,120
[intense music playing]

757
00:43:11,240 --> 00:43:12,960
Let me help you.

758
00:43:18,440 --> 00:43:21,360
- That's the MRP.
- What's your average selling price?

759
00:43:21,440 --> 00:43:23,560
Normally, 13,000 or 14,000.

760
00:43:23,640 --> 00:43:24,720
That's high too.

761
00:43:25,880 --> 00:43:28,400
If you steer towards mass adoption,

762
00:43:28,480 --> 00:43:30,280
then your product will be
adopted quickly.

763
00:43:30,360 --> 00:43:32,760
- Correct.
- If a few doctors begin using it,

764
00:43:32,840 --> 00:43:34,600
the others will follow suit.

765
00:43:34,680 --> 00:43:35,880
We require funds for that, sir.

766
00:43:35,960 --> 00:43:38,200
Yes, I got that.
But steer towards that.

767
00:43:38,320 --> 00:43:40,640
That is my advice.
For this, I'm out.

768
00:43:42,840 --> 00:43:45,040
You sure are innovating,

769
00:43:45,120 --> 00:43:47,960
but this seems like a solution
that's looking for a problem.

770
00:43:48,040 --> 00:43:49,880
The market seems small to me.

771
00:43:49,960 --> 00:43:52,960
I also believe that doctors
are very resistant to change.

772
00:43:53,080 --> 00:43:55,680
It takes a long time
to change habits.

773
00:43:55,760 --> 00:43:57,840
The person sitting next to me

774
00:43:59,200 --> 00:44:00,560
is a medical dragon.

775
00:44:01,920 --> 00:44:04,400
If there are any pitches related
to the medical industry,

776
00:44:04,480 --> 00:44:07,080
she doesn't even let me speak.

777
00:44:10,080 --> 00:44:13,720
So, please speak to her.
The goddess of pharma!

778
00:44:13,840 --> 00:44:15,160
As she says...

779
00:44:15,480 --> 00:44:17,520
You're so dramatic!

780
00:44:17,600 --> 00:44:19,240
- Okay?
- He's getting worse

781
00:44:41,200 --> 00:44:43,280
I'm a dolphin most of the time.

782
00:44:43,360 --> 00:44:45,360
Whenever I see
a good healthcare deal,

783
00:44:45,440 --> 00:44:47,280
the shark within me wakes up.

784
00:44:47,520 --> 00:44:48,920
[scoffs]

785
00:44:49,920 --> 00:44:52,680
- I'll make a solo deal.
- Go ahead.

786
00:44:52,880 --> 00:44:55,800
[intense music playing]

787
00:44:55,920 --> 00:44:59,000
Because I need a higher stake
and I'll tell you why.

788
00:45:00,000 --> 00:45:02,680
There is a lot of work to do
in three areas.

789
00:45:03,800 --> 00:45:06,840
First, you have to reduce
the manufacturing cost.

790
00:45:07,840 --> 00:45:09,080
You have to reduce the pricing.

791
00:45:09,160 --> 00:45:13,640
The second point is that you
have to make a strong sales team,

792
00:45:13,840 --> 00:45:16,240
business development team,
and then of course,

793
00:45:16,360 --> 00:45:20,080
thirdly, it requires a lot
of education and awareness.

794
00:45:20,160 --> 00:45:24,040
It is a very big market.
You know that.

795
00:45:25,520 --> 00:45:28,600
So, I'll offer you
Rs. 50 lakhs for 4%.

796
00:45:30,880 --> 00:45:34,560
And Rs. 50 lakhs in debt
at 10% interest.

797
00:45:44,000 --> 00:45:46,080
[intense music playing]

798
00:46:20,360 --> 00:46:22,320
What have you decided?
Are you making the deal or not?

799
00:46:22,360 --> 00:46:23,800
Sharks, thank you for the offer.

800
00:46:26,120 --> 00:46:27,240
We have a counteroffer.

801
00:46:29,600 --> 00:46:30,960
For 3.5%.

802
00:46:40,560 --> 00:46:42,880
[intense music playing]

803
00:46:43,160 --> 00:46:44,440
Go ahead, Namita.

804
00:46:47,280 --> 00:46:48,520
Okay, done.

805
00:46:48,720 --> 00:46:51,800
- I like to keep my founders happy.
- Thank you.

806
00:47:05,200 --> 00:47:07,800
Congratulations, guys,
and I think you've done a good job.

807
00:47:07,920 --> 00:47:09,280
- Thank you.
- Thank you.

808
00:48:21,000 --> 00:48:23,360
'Let's get to the Shark Xperience.'

809
00:48:23,440 --> 00:48:26,880
'Peyush, Rahul from New Delhi
wants to know'

810
00:48:27,280 --> 00:48:30,000
'that you give a lot of importance
to technology.'

811
00:48:30,080 --> 00:48:35,240
'According to you, what's the role
of technology in business growth?'

812
00:48:36,320 --> 00:48:39,760
In my opinion,
technology plays a big role.

